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Real Estate Marketing In BC

Marketing your BC real estate business online requires more than eye-catching visuals and beautiful video-content. One of the key-factors to keep an eye on are the BCFSA guidelines. These will tell you what is required in terms of personal branding, brokerage transparency, and most importantly: When you market a listing (both your own, and if you market hosting an open house for a home listed by another real estate agent).


In this guide, you will find a check-list of what to consider when marketing your real estate business and your listings online. Note that the guide was made in August of 2025, and with the ever-changing climate I suggest visiting their website via the links provided in the guide to confirm any updated policies.


If you're looking for someone to do a quick audit of your social media pages to ensure you're compliant with the current guidelines, we have over 5 years of experience working with Real Estate Marketing in BC - and would love to help. Send us a message and schedule a meeting!



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